The Ultimate Guide to Getting More Google Reviews in 2025
What Does Your Business Need Google Reviews?
Google Reviews are user-generated comments and ratings for businesses that appear on Google Maps and Google Search, promoting trust via consumer feedback. These evaluations may include a star rating of one to five stars, as well as written feedback regarding their encounters with the firm.
Why Are Google Reviews Important In 2025?
Google reviews have a significant impact on your business’s internet exposure and reputation. Positive reviews improve your Google Maps ranking, making it easier for clients to find you. They also build trust, influence purchasing decisions, and enhance your reputation as a local business. The more reviews you have, the more reputable your online presence becomes.
If you want to create more Google reviews, you must first develop a strategy that includes asking customers at several touchpoints.
Why? When left to their own devices, customers may be reticent about offering feedback. However, ask, and the majority will gladly submit a review on your preferred platform.
It is also vital to seek the appropriate sorts of reviews, those that will have the most significant influence on your customers. From text to video, several sources of feedback provide distinct advantages.
What Are The Benefits of Asking for Google Reviews?
Google reviews are essential trust indicators, and as you collect more of them, you’ll notice several advantages for your local business.
- Trust Factor: Building trust through Google reviews for your business. Reviews have a significant impact on consumer behaviour. We trust the actions and opinions of those who came before us, and the more positive feedback there is for your brand, the more buy-in you will receive from potential customers.
- More Visibility: Google regards reviews as an indication of authenticity, so the more you have, the more likely you will appear in search engine results. For eCommerce firms, accumulating more than 100 reviews with an average rating of 3.5 over 12 months will earn you a Google Seller Rating, which boosts visibility and trust via positive feedback.
- Increased Revenue: With a better online presence and trust-building social proof, you may expect higher click-through rates, conversions, and, eventually, turnover.
The more Google reviews you have and the higher your rank, the better. This is reinforced by some convincing facts, with 46% of purchasers choosing review quantity as the second most important factor when researching a company, after just 54% who place average star rating first.
Reviews Matter: Create A Google Review Strategy To Get Started
- Verify Your Google Business Profile
To start receiving Google reviews for your company, you must first claim and validate your listing.
You may search for your business on Google and click “Get Verified,” or if you can’t locate it, go to the Google Business Profile home page and register it to enhance your local SEO. You may utilise Google’s official advice for confirming your company profile.
You must take these steps before you may access and respond to online reviews. People who find your business using Google Search will be unable to post a review until you are verified, so make sure this step is completed before requesting reviews.
2. Get Your Google Review Link.
The goal of creating a Google review link is to inform your consumers how to post a review.
Go to your Google Business Profile’s home page and select the “Share review form” button from the “Get More Reviews: Share review form” section. You may also search for your company on Google Maps and copy the URL to the “Write a Review” button.
Obtaining your Google review link is essential since you will utilise it to get feedback from your clients.
3. Create a QR code.
You may share your Google review link with a QR code. Simply insert the review link into a QR generator and publish the code on your website or in physical marketing materials like posters and leaflets.
QR codes are ideal for use in a waiting room or at a checkout counter, allowing consumers to scan them with their phones and complete the evaluation straight away.
Once You’ve Got Customer Reviews, How Do You Get More Google Reviews?
4. Ask Customers To Leave A Review
Ask for feedback as a part of your plan whenever you communicate with previous clients or consumers. In addition to a customer satisfaction survey, review requests should be made for each client you have serviced or sold to.
There are several techniques to collect reviews, including using a review widget on your website.
- In person.
- Via email
- A QR code may be sent by text or SMS to facilitate quick access for customers to leave a review on Google.
- Social Media
- NFC Cards
You simply need to use the appropriate technique based on how you are collecting the review. If you’re soliciting reviews in person, producing a QR code with your Google review URL makes sense. When soliciting evaluations by SMS, a standard link should be more effective.
5. Share Your Google Business Reviews on Social Media.
Integrate your greatest positive reviews into your social media content calendar. This helps your business acquire the confidence of potential consumers and can even persuade them to buy your product or service simply by reading current Google reviews (such as the one below).
6. Improve Your Customer Service
If you serve your customers well, they will remember your business. To receive a favourable rating, you must put forth all efforts to provide great customer service.
Train your employees to guarantee they provide the quality of service you want your clients to get, which can lead to more positive reviews on Google. Conduct customer satisfaction surveys to determine how to improve.
One way to motivate your employees to give excellent customer service is to hold a contest to see which employees are mentioned the most in evaluations, encouraging them to ask for reviews on Google. The winner receives a gift (or the Employee of the Month award).
7. Create a Review Management System.
You may accomplish this inside your marketing team or engage a review management professional, but if you want to increase the number of reviews, you must be more organised and methodical.
Many reputation management tools and applications allow you to track, manage, reply to, and analyse reviews from a single dashboard. This allows you to minimise your workload and complete more tasks.
8. Report and Flag Inappropriate and Negative Reviews.
You must confirm that all of your Google customer reviews are legitimate. Take the time to log into your Google Business Profile to ensure that each review is real and does not violate Google’s review regulations. If you believe a review is improper, report it immediately so that Google may investigate it and take appropriate action.
9. Respond To Reviews.
Responding to both favourable and bad reviews shows your audience that you value input, even if it’s not ideal.
In addition to responsibility, you demonstrate transparency and validity, which aids in building confidence and attracting new clients.
How NFC Cards Can Increase Positive Google Reviews and Increase 5-Star Reviews
By removing the hassle of a customer having to find your company online, NFC cards enable consumers to leave reviews instantly. Customers are immediately sent to your Google review page with a simple tap, therefore making it easy for them and raising the possibility of them posting comments. The more reviews you gather—which will improve your Google Maps rating, increase trust, and draw more business—the simpler the procedure is. Furthermore, by timing your request for reviews (such as following a fantastic client experience), you may get honest, favourable comments that strengthen your online presence.
Google Review NFC Cards: How does it work?
Review Cards UK’s Google Review Card contains an NFC chip that, when tapped, communicates instantly with smartphones. There is no requirement for apps or software downloads; simply tap and customers will be requested to give a Google review. Whether you own a restaurant, salon, or retail business, this easy-to-use system encourages customers to leave a review while their experience is still fresh, enhancing your Google business presence.
TAP tags should be placed tactically, such as on table talkers or near the checkout, to increase visibility. The simple tap-to-review approach reduces the friction sometimes involved with submitting online reviews, allowing customers to quickly tap or scan to leave a positive review.
Google Reviews Matter: Why Should You Choose Review Cards UK?
Review Cards UK NFC cards provide unmatched simplicity and efficacy. Businesses can easily capture the positive experiences of happy customers. The tap-to-review method, whether it’s shown on a table talker, at a point-of-sale counter, or distributed personally, is a quick and easy approach to improving your 5-star ratings and online reputation.
Don’t take chances in an era when customer feedback may make or break a business. With a single tap, Review Cards UK may help you collect 5-star Google reviews for your business, increase trust among customers, and attract more visitors to your local business.
